Private Label Performance Testing

  • Overview
  • Benefits of Testing
  • Why Work With NSF?
  • Services

Verify your product against a national brand or technical specification with our comprehensive range of private label performance testing services. With testing you can establish national brand equivalency to ensure your products measure up to the competition.

Trusted around the world, NSF International’s global laboratories offer state-of-the-art testing and an experienced team of consumer product experts to identify and isolate issues and provide recommendations to improve your product’s quality.

Take your private label to the next level. Contact us for more information at or +1 866.520.5224.

Benefits of Testing

With NSF International’s national brand equivalency testing services, you’re on your way to creating private label products that rise above the rest. We can compare your products to the leading national brands on a wide spectrum of factors to ensure your products meet the mark. By providing premium quality products in the competitive private label marketplace, you can ensure customer satisfaction and loyalty to your business.

In addition, with regular equivalency testing you can stay ahead of other private labels and keep up to date with the new innovations of leading national brands. Your private label can be the first to implement the new specifications of preferred national brands.

Why Work With NSF?

A recognized leader in consumer product safety and quality, NSF International works with you to ensure the quality of your product meets or exceeds leading national brands. NSF certification increases your product’s market share and customer loyalty with consistently high quality private label products.

NSF has been instrumental in raising and maintaining the quality of the world’s leading retailers’ private label products. We have the experience and capabilities to manage the most demanding projects while delivering exceptional customer service.

We assign a dedicated project manager to guide your projects through our testing processes, troubleshoot issues and keep you up to date on changing regulations and standards that may impact your product. Your project manager leads our team of engineers, chemists, microbiologists, toxicologists and regulatory specialists to ensure quick turnaround on your projects.

Comprehensive and easy to follow, our customized test reports are available on NSF Online. With our exclusive online portal, you can view the progress and results of tests and audits 24 hours a day from anywhere in the world.


NSF International provides retailers with a full range of product evaluation services including:

  • Chemical analysis
  • Microbiological analysis
  • Toxicological review
  • Claims verification
  • Packaging integrity and functionality review
  • Sensory panel reviews
  • Risk assessment
  • Physical product characteristics
  • Product and labeling regulatory review

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