April 2022
· 3 min read
These days, many of us are trying to make healthier food choices. But a trek to the grocery store can seem daunting when you’re trying to decipher what all the complicated ingredients and food labeling means.
From organic veggies to plant-based meat and cage-free eggs, understanding the many terms is no small feat. In fact, more than half of consumers say they’re often confused by the changing information on what they’re supposed to do to lead a healthy lifestyle, according to the 2022 Whole Living Consumer Database Report by the Natural Marketing Institute®.
To help you better understand food labels and to make healthy food choices easier (and to affirm that you’re not alone in your confusion!), we surveyed almost 51,000 people who shared their views on food labeling via NSF LinkedIn and Twitter polls.
How good are you at reading food labels? More than half of consumers say they’re often confused by the changing information on what they’re supposed to do to lead a healthy lifestyle.
The survey provided insights on topics including who’s responsible for influencing our understanding of food labeling (close tie between Uncle Sam and food stores), what kind of creamer we prefer in our coffee (overwhelmingly dairy) and whether we would make better food choices if labeling was on the front of the package (about three-fourths of people said yes).
Other interesting facts:
Here’s what else you had to say:
What do you think? We want your input. Follow us on Twitter and LinkedIn to learn more and participate in future polls.
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