Ken Bearden has 20 years of experience in marketing and communications and is responsible for NSF’s health sciences certification marketing efforts. He works with NSF's health sciences marketing team to help expand global brand awareness and generate business opportunities. He joined NSF in 2018. He is an advocate for data-driven marketing and thoughtful, evocative messaging. Prior to joining NSF, Ken served in marketing leadership roles for several large Southeast Michigan-based health care systems, focusing on key service lines, including cardiology, emergency medicine and cancer care. He serves on several community organization boards to help shape the future of community service and literacy access.