New NSF Free-Run and Free-Range Protocol Brings Clarity to Ambiguous Egg Claims, Introduces “Made With” Certification

Gueph, CN – NSF, a leading global organization dedicated to protecting human health, today launched NSF Free-Run and Free-Range Certification, which provides greater transparency to consumers purchasing eggs and products made with eggs. The free-run egg market is expected to double by 2035, yet free-run and free-range label claims are often ambiguous and without verification from an independent third party.

“NSF is proud to be the first to offer certification to free-run label claims in Canada,” said Carey Allen, Director of Food Claims at NSF. “This new certification sets rigorous requirements for both free-run and free-range claims, notably including ‘made with free-run or free-range’ egg products and providing consistency in practices for producers and brands bearing these claims across the industry.”

The protocol’s independent verification of “made with” free-run or free-range eggs is also new to the industry and reviews multi-ingredient food products and menu items made with compliant eggs. With the certification, hotels and restaurants can clearly indicate verified options on dining menus.

According to NSF research, 72% of consumers want to see ethical sourcing decisions such as best practices in animal welfare on food labels. The verification framework incorporates NSF’s Global Animal Wellness Standards (GAWS), which take a holistic approach aligned with the Five Freedoms principles but extend further to include environmental conditions and the social and emotional well-being of animals. Critical aspects are addressed, including outdoor access requirements, living conditions and humane treatment protocols.

“NSF’s Free-Run and Free-Range certification sets a new benchmark for best practices and transparency in egg production, benefiting producers, retailers and consumers,” said Phaedra Ruffalo, former Senior Director of Market Development at the American Egg Board and Founder and CEO of Surge Innovators, a foodservice consulting firm. “This science-based protocol establishes clear, enforceable requirements, helping certified products to further address consumer demand, evolving regulations and market expansion.”

Eligible product categories include shell eggs produced by avian species, including chicken, duck and quail. The certification process includes technical documentation review, audits of all sites involved in the production of the products (e.g. farms and processing/packaging facilities) and the correction of any non-conformances.

The Free-Run certification, which ensures that birds are not kept in battery cages and have freedom of movement within barns, is available in a Cage-Free variation for regional preferences. Free-Range certification incorporates the same requirements, with the addition of requiring outdoor access for birds with a minimum of six hours daily during daylight hours when weather permits.

Certified companies receive a certificate listing all involved sites and/or certified products. Certification must be renewed annually and involve an annual audit.