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Environmental Claim Verification

Build trust and brand credibility with independent verification of environmental claims you make about your products, services or business.

NSF environmental claim verification services

NSF’s Environmental Claim Verification program will help your business build credibility by validating your sustainability claims through trusted, independent verification.

Our services include the following types of green claim:

  • Sustainable packaging: Verify your claims about use of recycled or sustainable materials, and ensure that your packaging carries correct labeling.
  • Carbon footprint reduction: Confirm your efforts to reduce emissions.
  • Recyclability and recycled content: Verify that your products meet recyclability standards or contain a specified percentage of recycled materials. This includes ensuring your products carry approved labels.
  • Water efficiency: Demonstrate your commitment to reduced water usage.
  • Compliance with restricted substances list: Verify that your product complies with red list restrictions and avoids harmful substances like phthalates, bisphenols, PFAS and formaldehyde. Ensure your products carry correct labeling.
  • Circular economy practices: Verify your support for a circular economy.
  • Sustainable supply chain practices: Confirm the sustainability of your supply chain, ensuring that relevant and correct labeling is included on packaging, on the website or in literature and paperwork.
  • Compostability: Verify that your product is compostable, and that relevant and correct labeling is included on packaging, on the website or in literature and paperwork.

If you don’t see the type of green claim verification that you need, please still get in touch with us, we may be able to help verify other projects or processes.

The NSF approach: A straightforward process for environmental claim verification

Our clear and simple step-by-step approach will help you to cut through the noise of green claims to clear and transparent environmental claim verification.

Because every company is different, and every situation is unique, we will design a program specific to the type of claim you want to make.

Our environmental claims verification process, step by step:

  • 1

    Contact NSF

    Get in touch to request your free kick-off call. Our team will guide you through every step of the verification process, ensuring you feel confident and supported throughout.
  • 2

    Submit your claims

    Share with us the sustainability claims you’d like to have verified.
  • 3

    Audit

    Depending on your claims, we may conduct either a desk audit, an on-site evaluation, or both, to thoroughly assess your practices.
  • 4

    Approval

    After addressing any areas for improvement, we’ll work with you to ensure everything is on track. You’ll then receive your NSF Verified Environmental Claim Mark that you can display on product packaging, on your website, in your advertising, or on any other marketing materials.
  • 5

    Ongoing support:

    We’ll provide ongoing support with periodic re-evaluation and assistance to help maintain your verified claims.

What makes NSF different?

When you’re faced with consumer scepticism, the need to protect your reputation, and build trust throughout your supply chain, we can guide you through the noise.

You’ll benefit from our decades of experience in asking the right questions and understanding the requirements of regulators markets. Once we’ve been able to verify your environmental claims, you’ll receive our Verified Environmental Claim Mark. It will help you to:

  • Boost credibility: Verified claims show your commitment to sustainability, building trust with consumers and business partners alike.
  • Stand out in the marketplace: The Verified Environmental Claim Mark sets you apart, adding credibility to your product or service.
  • Appeal to eco-conscious consumers: Sustainability is in high demand. Verified claims help you align with the growing consumer preference for responsible practices.
  • Simple, supported process: We guide you through every step, starting with a kick off call to ensure the process is smooth and straightforward. Plus, you'll have a single point of contact for ongoing support, making the process as seamless as possible.

Ready to build environmental credibility and grow your business?

Verify your environmental claim with us.